The Business Needs: New Ideas and Product Development

In this section, students will examine how businesses are able to come up with new ideas, and the importance of the process.
Students will also conduct a SWOT Analysis of a product/service of their choice.
Students will also conduct a SWOT Analysis of a product/service of their choice.
- The stages of Product Development including Idea Generation, Concept Development, Market Research, and Final Decision using well known brands will also be studied.

The Business Needs: New Ideas and Product Development | |
File Size: | 261 kb |
File Type: | docx |